ASUS GeForce RTX 5080 Noctua Edition Priced 60% Over MSRP In Europe

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Key points
- Asus prices the RTX 5080 Noctua Edition at €1,699 in Germany, Austria, and Switzerland, 60% above Nvidia’s EU reference of €1,059.
- In the UK, the Noctua Edition is listed for pre-order at £1,499.99, while many other RTX 5080 models start significantly lower.
- US pre-orders are not yet open, and US pricing has not been announced; Nvidia’s RTX 5080 MSRP is $999.
ASUS GeForce RTX 5080 Noctua Edition is officially priced at €1,699 across Germany, Austria, and Switzerland, which is over 60% higher than Nvidia’s MSRP. This GPU is positioned as one of the most expensive RTX 5080 variations, with the pitch centered on high-quality, ultra-quiet cooling.
After Nvidia’s August adjustment in the EU (due to USD/EUR exchange rates), the RTX 5080’s official reference price landed at €1,059 (down from €1,169). Against this orientation, the price tag of the new Asus GPU is €1,699—a €640 uplift, or about +60.4% from the recommended Nvidia price.
In the UK, the Noctua Edition graphics card has been listed for pre-order at £1,499.99, which is +50% of Nvidia’s MSRP. At the same time, other RTX 5080 models at major retailers frequently start at a much lower price, highlighting the premium Asus is charging for custom cooling by Noctua.
US pricing for the ASUS GeForce RTX 5080 Noctua Edition has not been disclosed yet, with pre-orders still not opened as of the time of writing. The MSRP for the Nvidia RTX 5080 is $999 in the US.
ASUS GeForce RTX 5080 Noctua Edition GPU Specs
Asus’ RTX 5080 Noctua pairs a custom vapor-chamber heatsink with three full-size Noctua NF-A12x25 G2 120 mm fans. It uses a phase-change GPU thermal pad, supports semi-passive 0 dB operation (fans stop below a specific temperature threshold and spin up again when needed), and includes a physical Dual BIOS switch (Quiet/Performance).
Boost clocks are 2700 MHz (Default) or 2730 MHz (OC). The graphics card features 16 GB of GDDR7 VRAM at 30 Gbps on a 256-bit bus, accompanied by 10,752 CUDA cores and a PCIe 5.0 interface. It’s a genuine quad-slot unit measuring 385 × 151 × 80 mm, with a single 16-pin power connector and an 850 W PSU recommendation; Asus lists the weight at ~2.6 kg.
Noctua Edition vs TUF/Astral/Prime Asus GPU lineups
- ASUS Prime GPUs typically fall within the lower band of the stack, with recent EU offers clustered roughly between €1,100 and €1,350.
- ASUS TUF GPUs often sit in the mid-to-upper bracket, typically ranging from around €1,400 to €1,500, depending on the retailer and stock availability.
- ROG Astral video card models from Asus typically occupy a slightly higher tier, with live listings spanning roughly €1,350 to €1,600 at mainstream EU shops (with the rare exception of ultra-expensive variants, like gold-covered ROG Astral GeForce RTX 5090 Dhahab Edition).
- At €1,699, the Noctua Edition, by contrast, lands far above those tiers.
In comparison to Asus’s TUF and ROG Astral GPUs, Noctua’s model is both quieter and cooler under the same conditions. Noctua’s own comparative testing shows ~21.4 dB(A) at auto fan speeds with lower GPU and VRAM temps than TUF/Astral.
Form-factor is another separator (PC case clearance and front-panel cable routing matter here):
- Noctua is a 4-slot, 385 mm massive GPU.
- TUF is a 3.5-slot (348 × 146 × 72 mm).
- Astral is 3.8-slot (357.6 × 149.3 × 76 mm).
- Prime is a compact 2.5-slot SFF-ready design (304 × 126 × 50 mm).
Nvidia’s RTX 50-Series GPUs: Blackwell Specs and Features
Nvidia’s 50-series introduces the Blackwell architecture to GeForce, adding fifth-gen Tensor cores, DLSS 4, faster GDDR7, and updated display I/O across the stack (5090, 5080, 5070 Ti, 5070). The headline promise is higher performance and broader AI acceleration for both gaming and creative tasks. For more on the evolution of Nvidia’s gaming GPUs, see our guide article.
The GeForce RTX 5080 sits just below the 5090 in Nvidia’s Blackwell lineup. It pairs the GB203 chip with 16 GB of GDDR7, 10,752 CUDA cores, DLSS 4 support, PCIe 5.0, and DisplayPort 2.1, positioning it for high-end 4K gaming and heavy creator workloads, without stepping up to the 5090’s cost, power, and size.
Nvidia has twice trimmed official EU pricing for select 50-series models in 2025: first in March and again in August; the RTX 5080 GPU now lists at €1,059. Custom AIB cards layer on premiums for larger coolers, better acoustics, and brand positioning, which is why quiet designs like the Noctua Edition can sit far above MSRP and mainstream AIB SKUs.
For a deeper look at Nvidia’s GPU pricing and how current events (including currency swings, tariffs, supply-chain disruptions, and AI demand spikes) affect retail pricing and availability of gaming GPUs, see our separate article on the company’s business model.